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HR & ANALYTICS: Revitalising HR function with analytics
In order to make organisations future-ready, leaders should be able to embrace technology and analytics HR departments have always had access to people data in large organisations, tabulation and analysis of data have been carried out for the purpose of understanding...
INTERNET OF BEHAVIOURS: More power to digital marketing
It enables tracking of customer journeys to the fullest extent as well as additional touchpoints for reinforcement or purchase decision Internet of Behaviours (IoB) is an extension of Internet of Things (IoT) as it has the ability to generate patterns to influence...
A perfect holiday: Rejuvenating tourism with digital support
Smart usage of AI and data modelling can help create safe and unique travel experiences THE Tourism industry that contributes 10% of the global GDP creating one tenth of the jobs is one of the worst affected industries the world over due to Covid-19. As per World...
Digital platforms: Keeping the customer happy
Blending content and analytics for a delightful customer experience In the initial days of digital adoption, websites were the key sources of information and were updated from time to time to inform customers and other stakeholders about products and their offerings....
New normal: The need for a new blueprint for managing future of work
Every dimension of work which we have been accustomed to for multiple decades has to be thoroughly reviewed COVID-19 has brought in its wake a hurried set of series of actions in the corporate world, most of which have been centered around survival of the business to...